Montblanc - Global product & Marketing roadshow, "Black & White Week"
Creative agency: Uniplan Hong Kong
Concept + art direction
Event: 5 days event including:
3 dinners:
- Writing instruments collectors dinner,
- Watch collectors dinner
- Wholesaler dinner
1 Grand Cocktail
2 days training
Montblanc Black & White Week is now an awaited event among the aficionados of the brand and the collectors.
This year, the brand is opening its universe and proposing to live the Montblanc lifestyles. By building an immersive experience in a surprising space, Montblanc showcases its precious heritage to
its most valuable client.
An open window to the craftsmanship and know-how that inspires the today’s creation.