“Every Wish Lasts” is an immersive and interactive installation designed for Chubb Life Insurance for Art Basel Hong Kong 2025. Focusing on the ceremonial and mystical aspects of the wishing well, the installation allows visitors to toss a token into an interactive pond to make their own wish, transforming a personal gesture into a visual moment of remembrance, legacy, and quiet reflection.
Chubb: client
Projct: strategy, communication & event design
Metafred Studio: creative partner, technical direction & video mapping
The Collective: technical partner
Alyssa Tang x Laab creative partners & set design
Projct: strategy, communication & event design
Metafred Studio: creative partner, technical direction & video mapping
The Collective: technical partner
Alyssa Tang x Laab creative partners & set design
Overview video:
User experience video:
Launch:
Behind the scene:
VR previews, for the initial development stage:
Initial concepts:
Initial concepts with real-time AI video generation: